Brand graphic design scheme

来源:http://www.luzuanjx.com 点击: 日期:2020-08-16 06:59 属于:PRODUCT
Providemulti-dimensional,all-roundlogo,album,VI,UIinterfacedesignservicestohelpestablishasystematicbrandvisualexperienceandcreateaunifiedVIimage.
AsapartofVI,picturealbumisakindofmarketingtool,whichisfrequentlyusedbyenterprises.Itsbasicfunctionsincludetwoaspects:shapingimageandpromotingsales.Basedonthesetwofunctions,albumasauniquecarrier,Zhengqian'ssolutionscanbesummarizedas10points.
1、Thereisasoulinthealbum,andtheplanisinatrance.
Excellentalbumhasanoutstandingsoul,oraura,whichisgenerallycreatedbylayoutdesignandcopywritingexpression.Inadditiontothedesigner'slevelorthelevelofmaterials,themoreimportantthingistheplanningthinking.Excellentpicturealbumisbetterthanthinking,planninganddesign.
2、Logicthrough,beadlead.
    Thelogicofalbumplanninghastwolines,thedarklineisthelogicofthinking(interpretation,so-calledthinking,albumplanningshouldestablish"integral"thinking-integrity:apicturealbumoverallconcept,acentralideaexpression,anoverallimagebuilding;sub:undertheguidanceofthisoverallconcept,bloodtransfusionandmeatfilling,includingenterpriseprofile,President'sspeech,enterprisehistory,productintroduction,etcBlockinput.Theso-calledlogicshouldfollowthelogicof"totalscore"whileunfoldingthealbum,whichisinlinewiththehabitsoftheChinesepeople.Thisisalsothereasonwhythepicturesoftenseenintheindustryputtheintroductionofenterprisesinfront.Fromthereader's(customer's)perspective,thisarrangementhelpstheotherpartytoquicklyunderstandtheenterprise,firsthavingageneraloverview,andthendeeplyunderstandingthevariousbranches.)Theopenlinesareexpressedthroughthecopyexpressionordesignexecution,andthecommontechniquesaregraphics,lines,layout,etc.Onlybeadsstrungtogetherwithlinescanbecalledchains,andonlypicturealbumsthatconformtologiccanbecalled"volumes".Otherwise,itisjustadatabookofanenterprise.
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